Palace Product Descriptions, The Selected Archive
- EVERY GOOD DESCRIPTION
- PALACE HAVE EVER DONE
- IN ONE ROWDY HARDBACK
- 2% SOME RUBBISH ONES ALSO
Phaidon presents Palace Product Descriptions: The Selected Archive, the official printed archive of Palace Skateboard's online product descriptions. Since their debut in 2013, Palace's unconventional descriptors - which often have little or nothing to do with the product being described – have earned a cult following, with readers hooked on every line.
Authored by Palace co-founder, Lev Tanju, whose inimitable style essentially tore up the copywriting rulebook, the descriptions are full of humour, pathos, social commentary and unabashed opinion. At once jokey toilet book and earnest coffee-table opus, this funny and honest volume serves as an essential record of an online phenomenon.
- Format: Hardback
- Size: 240 × 165 mm (9 1/2 × 6 1/2 in)
- Pages: 320 pp
- Illustrations: 100 illustrations
- ISBN: 9781838665845